It's time to change your sheets and invest in sleep.
Shop Bedding
Comfort meets sustainability
We're redefining comfort with the world's softest, cloud-like bedding. Using our CleanBamboo™ fabric, made from 100% organic bamboo, we bring you that satisfying, snuggled up feeling.
Start by browsing our bestsellers ✌️
The #SleepWithEttitude Difference
The #SleepWithEttitude Difference

Cloud-like
softness
softness

Breathable,
thermoregulating
thermoregulating

Naturally
antimicrobial
antimicrobial

100% plant-based,
cruelty-free
cruelty-free

Upgrade your sleep and protect our planet.
It only takes one sleep to feel the difference. If you don't fall in love with us after 30 nights, return it for a full refund.
Shop Our Collections
Find the bamboo bedding, bath, and sleepwear, and accessories of your dreams.
Bedding
Anti-aging pillowcases that eliminate hair frizz, lock in moisture, and stay fresher longer than cotton. Treat your face to cloud-like softness every night.
Bath
Lightweight bath towels, bathrobes, and hair towels textured with a honeycomb weave that’s lusciously soft and snuggly.
Sleepwear & Accessories
From sleepwear to sleep masks, you can bring the comfort of Ettitude wherever you go.
Ettitude stands for eco-attitude

Soft on your skin
Snuggle up with our soft-as-a-cloud and light-as-air bamboo lyocell bedding and sleepwear. This luxurious fabric has a silky smooth texture from day one and gets softer over time.

Gentle on our planet
Our fabric is made with a closed-loop system that recycles and reuses water up to 200 times, recycling 98% of water in the process and minimizing waste.
From Our Blog
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