Looks like you're in . Go to our AUS store? Yes please. or No thanks.

Snuggle up to our dreamy soft bedding.

Shh, the secret is bamboo.

Shop Now

Better for you and for the environment

Our world's first 100% lyocell fabric made with organic bamboo.

Feathery soft
Extremely breathable

“They make my 1300 thread count egyptian cotton sheets feel like sandpaper, best sleep of my life”

- Dean D

30-night sleep trial

We are great in bed. Sleep with ettitude for 30 nights before you commit. If you don't fall in love with us, return it for a full refund, no strings attached.

Try for 30 Nights

“Feel like you’re being cocooned by a zillion kittens.”

“Favourite anti-ageing pillowcases, hands down.”

“Keep your cool at night, feel so soft to the touch”

“Wick away sweat up to 50% faster than cotton. Goodbye marked sheets.”